How to make the most of AR technology.
To get the most from AR technology, make sure to promote Roomvo at every customer touchpoint.
Digitally, you can link to Roomvo on your website in your e-newsletter, email signature, SMS messages, social media posts, blog posts, and digital ads. If you’re advertising on TV, you can include a QR code on the end bumper that links directly to your website.
Speaking of QR codes, make sure to include them throughout any of your physical stores. You can attach QR codes to signage and product displays, allowing the customer to pull up Roomvo with their cell phone. You can make it even easier for customers to access Roomvo in-store by installing kiosks with tablet computers attached.
Next, consider what action you would like your customer to perform after using Roomvo, and adapt your call-to-action (CTA) accordingly. Manufacturers, for instance, can promote a link to “Find a Retailer”, while retailers can encourage customers to “Book an In-store Consultation”, “Book a Measuring Appointment”, or, for e-commerce sites, “Add to Cart.”
Finally, when the visualizer is up-and-running, make sure to track all the data it provides and use it to optimize. With Roomvo Pro, you can see how many clicks you’re getting on different products and how many views lead to sales. By tracking this kind of data, you can gain insight into customer preferences before shoppers even purchase.